Document Details

Document Type : Thesis 
Document Title :
Developing a Framework for Entrepreneurs to Transform the Ideas into Businesses: A Case Study in the Food Sector
تطوير إطار عمل لرواد الأعمال لنقل الأفكار إلى مشاريع: دراسة تطبيقية على قطاع الأغذية
 
Subject : Faculty of Engineering - Department of Industrial Engineering 
Document Language : Arabic 
Abstract : The term "entrepreneurship" refers to qualities and actions of individuals that involve taking the risks of venturing into new and unknown areas of work. It generally involves creating or setting up new enterprises that engage in activities that are significantly different from other enterprises around it. However, entrepreneurs face a lot of obstacles; not little number of ventures to establish new businesses which couldn't come to fruition. In today’s competitive markets, various kinds of planning techniques become as a crucial element for both new as well as established businesses. This study covers some outstanding strategies like Blue Ocean Strategy (BOS), Balanced Scorecard (BSC) and Continuous Improvement (KAIZEN) that proved its positive effectiveness in several global industries. Furthermore, the study provides an integrated framework that aligns between these strategies in order to be as guidance for entrepreneurs to transform their ideas into successful enterprises. Moreover, the study shows a practical implementation of the framework in Talah Aljood Company which was ranked first by Forbes Middle East in 2014 in food and beverage sector. It’s concluded that the gist of today’s successful enterprises are value innovation, planning and continuous improvement. So, the developed framework covers these three pillars in an integrated manner to avoid any possible gaps that may be occurred during these phases. 
Supervisor : Dr. Rami Hussain Alamoudi 
Thesis Type : Master Thesis 
Publishing Year : 1437 AH
2016 AD 
Added Date : Tuesday, June 7, 2016 

Researchers

Researcher Name (Arabic)Researcher Name (English)Researcher TypeDr GradeEmail
باسم عبد العزيز الأنديجانيAlandijany, Basim AbdulazizResearcherMaster 

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 39197.pdf pdf 

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